Messaging and positioning
A short, agreed description of who you are, who you serve and why it matters, used by everyone who speaks for the company.
PR and communications
Say it clearly, and say it to the right people.
Good work does not speak for itself. We help B2B companies agree what they want to be known for, then share it with journalists, customers, partners and their own staff in a voice that stays consistent.
Start a conversationServices
Media relations
Find the publications and journalists who cover your field, and offer them stories, comment and access that suit their readers.
Announcements and launches
Press releases, Q&A documents and timing plans for product launches, partnerships and company news.
Executive thought leadership
Help leaders turn their experience into articles, talks and interviews that say something useful.
Internal communications
Keep staff informed about changes and news before they read it elsewhere, in a tone that fits the moment.
Crisis communications planning
Decide in advance who speaks, who approves and what gets said if something goes wrong.
How an engagement works
I
Listen
Interviews with leaders, a review of past coverage and materials, and a look at how competitors talk.
II
Shape
Agree messages, audiences and the stories worth telling over the coming months.
III
Share
Write, pitch and publish, with every external piece approved by you before it goes out.
IV
Review
Look at what was published and the responses it drew, then adjust the plan.
We cannot promise coverage: journalists decide what they write. We focus on giving them stories worth their time.
What do you want people to know?
Tell us about your company, the news or change ahead and who you most need to reach. We will reply with how we would approach it.
hello@larkhearth.com